Get started with App.net.

  Sign up now  
gte
    I honestly think that selling sponsors for podcast transcripts would be a great net-win for everyone. A plug that only appears in the transcript. Clickable links included. None of that reading out a URL BS. Transcripts are the right thing to do.
    mrgan
      @gte I love my podcasting friends, but I’d rather read than listen to 85% of the podcasts. Make it so, everyone!
      marksiegal
        @mrgan @gte There are also times when I'd love to hear some parts of an episode and read the rest. But I mostly want transcripts so that I can refer back to particular topics, ideas, and quotes.
        lexfri
          @mrgan @gte I’m curious: Who are the 15 percent? In other words, what makes a podcast better aurally? (Because I think I agree with you.)
          zupped
            @gte interesting idea. On the more popular podcasts, how many people are going to look at transcripts though, percentage wise?
            cbmackay
              @zupped @gte That would depend on how prominently they're linked/promoted.
              zupped
                @cbmackay @gte I still think voiced over sponsorships will at least seem much more effective to advertiser. So many variables to factor in though..this could work for some.
                cbmackay
                  @zupped @gte To the sponsors themselves, maybe. I invariably skip over the endless droning-on about SpareSquace, PunWassword, etc., though, since it's so repetitive across shows & podcasts. They'd get better value out of links in my case.
                  cbmackay
                    @zupped @gte If it has to be voiced by the hosts, better to make it 8 seconds of "Thanks to BlurbWidgetsPro for their support this week, check them out at…" than 3 min of babble that I tune out.
                    axodys
                      @mrgan @gte I see the value in transcripts (and the paid sponsor idea is great), but 85+% of the time I'm listening to podcasts reading is impossible because I'm driving or running.
                      mrgan
                        @lexfri @gte Editing, editing, editing. Even better: scripting.
                        manton
                          @mrgan @gte @lexfri Agreed about editing. And maybe that's part of the appeal of transcripts, too, since they are slightly edited. "Uhms", awkward pauses, and talking over guests are all taken out for the text version.
                          glennf
                            @lexfri @gte @mrgan Would you get on selling sponsors for transcripts, Lex?
                            lexfri
                              @glennf @gte @mrgan Tell me the cost, I’ll see what I can do.
                              apathos
                                @glennf If you’re in need of a transcriptionist, my wife used to do that for a living and loved the work.
                                glennf
                                  @apathos Way too expensive for developed-world employment, though, unless lawyers or doctors are paying!
                                  glennf
                                    @lexfri @mrgan @gte It's $1/minute, no rush; $1.50/minute for 6-day turnaround. So my show would cost $60-$100 per episode. John Gruber's would cost $40,000 an episode. Haven't talked w/Mule about hosting transcripts. Seems doable.
                                    tonyskyday
                                      @glennf @gte @mrgan @lexfri for what it’s worth, I sometimes prefer to read transcripts rather than listening to shows.
                                      tofias
                                        @glennf That’s crowd source territory. I don’t know why more folks haven’t looked at what @asymco accomplished on Kickstarter and try funding web pages with simple attributions to funders, like ADN/Twitter link (instead of ebook). @gte @mrgan @lexfri
                                        glennf
                                          @tofias @asymco @gte @mrgan @lexfri Not sure what you mean. Didn’t Horace fund the book of transcripts via Kickstarter? Not sponsors?
                                          eyes
                                            @manton another amazing aspect of transcripts is that it opens up the world of podcasts to the deaf community. I know several deaf nerds but they miss out on so much by not having access. @mrgan @gte @lexfri
                                            ryanirelan
                                              @eyes @manton @mrgan @gte @lexfri Transcripts are inexpensive considering the benefits (accessibility, convenience, search engine indexing). You can get them done for about $1/min. I’d sponsor that.
                                              tofias
                                                @glennf yes! But try a Kickstarter with ~$8k funding goal for a year long season. $20 buys 1 of ~5 sponsor slots on a transcript, $100 buys 5 slots and a t-shirt or similar. $1k buys early access to an episode or @marco coffee. @asymco @mrgan @gte @lexfri
                                                lexfri
                                                  @ryanirelan @manton @mrgan @eyes @gte If you really want to sponsor that on a show or two, get in touch! http://podlexing.com
                                                  There are 12 new posts
                                                  trey
                                                    @gte @ryanirelan I like that idea, but I wonder what percentage of a listening audience actually views notes / transcripts.
                                                    tofias
                                                      @trey Google views them. I think that’s the most important part. But it also facilitates listeners sharing choice quotes. @gte @ryanirelan
                                                      dan
                                                        @gte it’s very complicated
                                                        ashishkumar
                                                          @glennf @lexfri @mrgan @gte you could always hire students (like myself) who’ll gladly do it for less.
                                                          gte
                                                            @dan I totally agree. I just show up and do the interviews. Rene does the hard work. I do think there’s a revenue model there that isn’t being widely explored. Google indexing as an example. I think transcripts are the right thing to do for the audience
                                                            gte
                                                              @dan You can get my direct email (or phone #) by asking our pals. Pretty sure you’ve got a direct line already. I don’t doubt the difficulties but I’m fascinated by the hurdles and would like to help remove them. Accessing these conversations is a net-win
                                                              gte
                                                                @ashishkumar @glennf @lexfri @mrgan As someone who is paid by the quality of their input & output: never undersell yourself, kid. Good work is good work. Bad work is bad work. Pick one. Charge accordingly.
                                                                lexfri
                                                                  @gte Dave and I are investigating what we can do. I’m quite intrigued.
                                                                  dan
                                                                    @gte I agree with you. We’ve been working on an idea in this space that I think is a novel approach. Would love to chat about it.
                                                                    ryanirelan
                                                                      @tofias @trey @gte @lexfri This podcast has been doing transcripts for every episode for the last two years. I’ve found stuff from the transcript via Google. Very helpful. http://ee-podcast.com/episodes/dev-environments-with-erik-reagan
                                                                      ryanirelan
                                                                        @tofias @trey @gte @lexfri I’ve had hearing impaired people contact me for transcripts for my mijingo.com screencasts b/c they want to use the videos, too, but need a script to follow along. I do that whenever possible now. Transcription isn’t expensive.
                                                                        tofias
                                                                          @ryanirelan that’s a great benefit of transcripts, too often forgotten.
                                                                          mluisbrown
                                                                            @dan @gte «in this space»? That’s corporate stooge talk! ;-)